In the Press: International Media

Worldwide Art Bazaar

Crain's New York February 25 - March 2, 2008

A new Web Service promises to do for art what the Bloomberg terminal did for finance.

Developed by Israeli entrepreneur Moti Shniberg, MutualArt.com, which launches March 10, will provide subscribers with detailed information, auction records, exhibition data and an article archive for $300 a year. The site will also offer tips on everything from planning international art-related trips to storing precious works. "I realized there was a real need to go to one place to receive all the information about the art market," says Mr. Shniberg, 35. "Until now, there wasn’t one."

He would know. A collector himself, he dropped out of business school in 2003 to found the Artist Pension Trust, for emerging and midcareer artists. The venture now operates in more than 40 countries and serves more than 700 participating artists. Mr. Shniberg – whose investors include Lyor Cohen, chairman of Warner Music Group, and financier Thomas Weisel- started MutualArt with $10 million. He expects to have more than 500,000 members in three years.


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