• As part of the pre-launch initiative, selected museums in the U.S. and around the world join MutualArt.com Museum Partner Program
• Individual subscriptions to MutualArt.com will normally cost $300 per year for non-invitees, but complimentary invitations are available to staff and members of Partner Museums
• MutualArt.com's Partner Museums are provided with complimentary invitations for their members and staff. This new benefit adds value to museum memberships, providing an incentive for members to join/renew/upgrade
• Museum members view a co-branded version of the site which includes museum content
• Museum marketers can use MutualArt.com as a communications vehicle to promote their museum's public programs and member programs, including fundraising drives, etc.
• Museum staff will have the ability to upload news and events to the site visible solely to their members or to all MutualArt.com subscribers
• Reporting from MutualArt.com offers useful data to museums on their members' preferences for artists, collecting categories, cultural destinations, etc.
• MutualArt.com is a free service for the museum and its members

If you would like to discuss the Museum Initiative further, please contact Marcia Finkelstein (Director of Museum Services):
T: 505.890.3322
E: museums@mutualart.com

Click to view the Museum Agreement.